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About Us


At The Lake Distributing Incorporated is a wholesale distributor of water related recreational products with the head office located in Peterborough, Ontario. Canada. With no retail operations of our own, ATL Distributing can focus fully on driving sales through our dealer network.  Our dealers consist of marinas, sporting goods retailers, and other wholesalers.

ATL Distributing’s number one priority is customer service. We are committed to supporting our customers by providing the following services;  supplying point of purchase material, updating customers on new trends, innovations and information relating to their business, ensuring sufficient stock levels, and offering product guarantees. As our dealer network grows across Canada, ATL Distributing will continue our commitment to outstanding customer service.

For dealer inquiries please contact us.

At Lake Distributing Incorporated est un distributeur de produits récréatifs liés à l’eau situé à Peterborough, en Ontario, Canada. Sans aucune opération de vente au détail, ATL Distributing peut se concentrer entièrement sur la conduite des ventes par l’entremise de notre réseau de concessionnaires. Nos concessionnaires se composent de marinas, de détaillants de produits sportifs, de revendeurs de fournitures de piscine et d’autres grossistes.

La priorité numéro un de ATL Distributing est le service à la clientèle. Nous nous engageons à soutenir nos clients en fournissant les services suivants; Fournissant un point d’achat, mettant à jour les clients sur les nouvelles tendances, les innovations et les informations relatives à leurs activités, assurant des niveaux de stock suffisants et offrant des garanties de produits. Au fur et à mesure que notre réseau de concessionnaires croît partout au Canada, ATL Distributing continuera notre engagement envers un service client exceptionnel.

Pour toute demande de concessionnaire, contactez-nous.

Customer Service 100%
Customer Satisfaction 100%
Product Quality 100%

Our Team

Jason Pulchinski: President of At The Lake Distributing Inc

Niki Pulchinski: CFO of At The Lake Distributing Inc

Eric Carbonneau: Logistics and Warehouse Manager

Brad Angevaare: Warehouse Supervisor

Andrew Stranaghan: Central & Eastern Ontario Sales Representative

Bryan Thompson: Central & Western Ontario Sales Representative

Jocelyne Payne: Bilingual Customer Service & Bilingual Inside Sales Support

Ericka Carbonneau: Marketing Director

Jodi Hutson: Office Administrator and AR

Mike Mann: Sales Manager for Waterfront Recreation Specialists (WRS)

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